Schulze, Annett; Brand, Fabian; Leschzyk, Dinah; Beuthner, Michael; Biegert, Alena; Bomnüter, Udo; Boy, Bettina; Bucher, Hans-Jürgen; Frau, Robert; Hubig, Marvin Damian; Löffelholz, Martin; Mayer, Johanne; Pliquet, Carolyn; Radechovsky, Johanna; Schleicher, Kathrin; Ulbrich, Kirsten et al:
Optimierung der Risiko- und Krisenkommunikation von Regierungen, Behörden und Organisationen der Gesundheitssicherung – Herausforderungen in lang anhaltenden Krisen am Beispiel der COVID-19-Pandemie
In: Bundesgesundheitsblatt, Gesundheitsforschung, Gesundheitsschutz, Vol. 66 (2023), No. 8, pp. 930 - 939
2023Journal article in JournalOA Hybrid
Technische Universität Ilmenau (1992-) » Department of Economic Sciences and Media (2014-) » Institute for Media and Communication Science (2014-) » Fachgebiet Medienwissenschaft (2014-)
Related: 1 publication(s)
Title in German:
Optimierung der Risiko- und Krisenkommunikation von Regierungen, Behörden und Organisationen der Gesundheitssicherung – Herausforderungen in lang anhaltenden Krisen am Beispiel der COVID-19-Pandemie
Title in English (translated):
Optimisation of risk and crisis communication of governments, authorities and public health institutions—challenges in long-lasting crises illustrated by the COVID-19 pandemic
Author:
Schulze, Annett
GND
1031819363
SCOPUS
57203527316
Other
corresponding author
;Brand, Fabian
SCOPUS
57562287600
;Leschzyk, Dinah
GND
1122444745
ORCID
0000-0002-6698-8512ORCID iD
SCOPUS
57226607156
;Beuthner, Michael
GND
120706180
SCOPUS
58304462600
;Biegert, Alena
SCOPUS
58305063600
;Bomnüter, Udo
GND
1044670592
ORCID
0000-0002-8373-2068ORCID iD
SCOPUS
57211540213
;Boy, Bettina
GND
1223052214
SCOPUS
57205472955
;Bucher, Hans-Jürgen
GND
118068385
SCOPUS
25026735600
;Frau, Robert
GND
142261785
SCOPUS
57200946655
;Hubig, Marvin Damian
GND
1252756380
SCOPUS
58305265600
;Löffelholz, MartinTU
GND
124790445
ORCID
0000-0002-9228-5677ORCID iD
SCOPUS
26036441400
Other
connected with university
;Mayer, Johanne
SCOPUS
58305675400
;Pliquet, Carolyn
SCOPUS
58305675500
;Radechovsky, JohannaTU
GND
122114121X
ORCID
0000-0002-4624-6087ORCID iD
SCOPUS
58141607700
Other
connected with university
;Schleicher, KathrinTU
GND
1124410228
SCOPUS
55194316800
Other
connected with university
;Ulbrich, Kirsten
SCOPUS
58304462700
Year of publication:
2023
Open-Access-Way of publication:
OA Hybrid
DOI
10.1007/s00103-023-03708-1
PubMed ID
37280440
Scopus ID
85161234172
PPN:
1847669980
Language of text:
German
Appears in
Bundesgesundheitsblatt, Gesundheitsforschung, Gesundheitsschutz
Place of publication:
Berlin ; Heidelberg
Publisher:
Springer
Year of publication:
1997
in:
Vol. 66 (2023), No. 8, pp. 930 - 939
ISSN
1437-1588 Show availability online & print
ISSN
1436-9990 Show availability online & print
PPN:
267467656
PPN:
254104991
ZDB ID
1470303-8
ZDB ID
1461973-8
URL:
http://www.bibliothek.uni-regensburg.de/ezeit/?1470303
Language of text:
German
Media:
online resources
Type of resource:
Text
Part of statistic:
No
Keyword, Topic:
Crisis dispositive ; Data visualization ; Disinformation ; Legal certainty ; Multimodality
Media:
online resources
Type of resource:
Text
Licence type:
CC BY 4.0
Peer Reviewed:
Yes
Part of statistic:
Yes
DESTATIS Subject Classification:
0130 Medienwissenschaft
DESTATIS Subject Classification:
0130 Medienwissenschaft

Abstract in German:

Die COVID-19-Pandemie illustriert die besondere Bedeutung von Risiko- und Krisenkommunikation. Behörden und Politik stehen vor der Herausforderung, in einer dynamischen Lage mit einer Vielzahl von Daten umzugehen, diese zu überprüfen und zielgruppengerecht zu kommunizieren. Verständliche und eindeutige Informationen zu Risiken und Handlungsoptionen tragen maßgeblich zu einer Steigerung der objektiven und subjektiven Sicherheit der Bevölkerung bei. Es besteht daher ein großer Bedarf, die Erfahrungen aus der Pandemie in die Optimierung der Risiko- und Krisenkommunikation einfließen zu lassen.

Abstract in English:

The COVID-19 pandemic demonstrates the great importance of risk and crisis communication. In a dynamic situation, authorities and policymakers face the challenge of dealing with a large amount of data, reviewing it and communicating it in a way that is appropriate for diverse target groups. Comprehensible and unambiguous information on risks and options for action make a significant contribution to the objective and subjective safety of the population. Hence, there is a great need to use the experience gained from the pandemic to optimize risk and crisis communication. Digitalization enables multimodal arrangements – that is, the combination of text, graphics, icons, images, animations and sound. These arrangements play an increasingly important role in risk and crisis communication. It is of interest to what extent the communicative interaction of authorities, media and other public actors in crisis preparation and management in view of a complex public can be improved with the help of target group-specific communication and how legal certainty can be ensured for official and media practice. Accordingly, the article pursues three objectives: 1. It describes the challenges faced by authorities and media actors in pandemic communication. 2. It shows the role of multimodal arrangements as well as the necessary research perspectives to grasp the complexity of communicative crisis management in the federal system. 3. It provides a rationale for how an interdisciplinary research network from the fields of media, communication and law can gain insights into the evidence-based use of multimodal communication.